Apple sold a record 39.3m iPhones in the last three months, the company said on Monday, helping the tech giant win its highest revenues of the year.
Entering the Christmas shopping season, its strongest sales period of the year, Apple predicted its latest iPhones would help boost sales by at least 10% during the crucial holiday quarter.
Overall, the company’s profit rose more than 12% from a year ago, to $8.5bn. Total sales also rose more than 12%, to $42.1bn.
The one blemish on Apple’s quarter came from iPad sales, which slipped 13% compared to the same period last year, the third quarter in a row that sales of the tablets have fallen.
“Our fiscal 2014 was one for the record books, including the biggest iPhone launch ever with iPhone 6 and iPhone 6 Plus,” Tim Cook, Apple’s chief executive said. “With amazing innovations in our new iPhones, iPads and Macs, as well as iOS 8 and OSX Yosemite, we are heading into the holidays with Apple’s strongest product lineup ever. We are also incredibly excited about Apple Watch and other great products and services in the pipeline for 2015.”
Demand for the new iPhones “has been staggering”, said Cook. “At this point we are selling everything we’ve made.”
The company ended the year with $155.2bn in cash and marketable securities. Revenues at Apple’s retail rose 15% to $5.1bn. Apple is planning to open 25 new stores in fiscal year 2015. Most will be outside the US.
The results were ahead of forecasts. Wall Street had predicted that Apple would sell 38m iPhones in the three months to the end of September, a 12% rise on the 34m mobiles sold by in the same period last year.
Sales of iPad’s were worse than predicted. Analysts had expected the figure to fall 8% year on year to 13m units, but Apple only sold just over 12.3m units…. see more
source: Guardian UK
Tags: Apple, iPhones sale, technology
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